<div dir="ltr">*remembers how painful to deal with some of the impressions that donors got from G1G1 1 marketing were to deal with*<div><br></div><div>-nikki<br><br><div class="gmail_quote">On Sat, Oct 4, 2008 at 6:42 PM, Edward Cherlin <span dir="ltr"><<a href="mailto:echerlin@gmail.com">echerlin@gmail.com</a>></span> wrote:<br>
<blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex;">Update: Some of the computer press has picked up the story.<br>
<br>
But we could be all over the Mainstream Media, including having<br>
Nicholas, Walter, Alan and others on all the talk shows. If they are<br>
willing. Are any of you? This is the one time of year when ordering<br>
something you can't get is a positive. We should aim for something<br>
ridiculous, like a million units. (Although we shouldn't say that to<br>
the media in so many words.) And then we should provide daily tracking<br>
of order numbers and of production lead times, to encourage yet more<br>
people to order as early as possible.<br>
<br>
We should be playing up the connection with the 40th anniversary of<br>
the Dynabook idea, and of Doug Engelbart's Mother of All Demos. I have<br>
been in contact with him and his people, and I know that they are keen<br>
on that. We should be doing T-shirts, mugs, stickers, replica mice,<br>
and all the rest of the merchandising, and getting several books<br>
published. Why anybody at OLPC would want to waste the best marketing<br>
time in the year is utterly beyond me.<br>
<br>
If you don't think my opinion counts, ask Amazon.<br>
<div><div></div><div class="Wj3C7c"><br>
On Mon, Sep 29, 2008 at 4:50 PM, Edward Cherlin <<a href="mailto:echerlin@gmail.com">echerlin@gmail.com</a>> wrote:<br>
> This is the first time I have heard that G1G1 will start up again on<br>
> Nov 17. As far as I can tell, nobody in the outside world has picked<br>
> up on this yet.<br>
><br>
> Is this a leak? Is it true? Has there been any outside announcement?<br>
> Since it doesn't show up in Internet news searches, I am certain that<br>
> there was no press release. Should I Slashdot this?<br>
><br>
> This is a Hell of a way to run a global non-profit. We have one of the<br>
> world's biggest brands, and we do nothing with it. We could be The<br>
> Must-Have Gift for this Holiday season without any advertising<br>
> expense, if we would just let the media have the story. Even with the<br>
> manufacturing delays that we can predict. That's one of the draws for<br>
> the Must-Have Gift of the year. Cabbage Patch died the moment you<br>
> could get one off the shelf.<br>
><br>
> There is a great deal more I could say about this and other management<br>
> issues, but this is not the place for it. If you want to hear any of<br>
> it, you know where to find me.<br>
><br>
> But!! I have a better idea. Who wants to fork the PR program, and help<br>
> write an Open Source press release? We'll have to reverse engineer<br>
> most of the content, but I have confidence in our community's<br>
> abilities.<br>
><br>
> On Mon, Sep 29, 2008 at 2:45 PM, Jim Gettys <<a href="mailto:jg@laptop.org">jg@laptop.org</a>> wrote:<br>
>> Community News<br>
>> A weekly update of One Laptop per Child September 29, 2008<br>
><br>
>> Our appearance outside the Marriott attracted a lot of people to out<br>
>> tables; some of them were as far as from Finland; many of them knew<br>
>> about "those laptops for children" and were asking about the ways to<br>
>> acquire the laptops (we even got questions: are you selling the<br>
>> machines?). So, in addition to conducting our scheduled testing, we also<br>
>> served as "unofficial" OLPC marketing representatives, steering people<br>
><br>
>> to the Nov 17 opening of the G1G1 event through <a href="http://amazon.com" target="_blank">amazon.com</a>. The time we<br>
><br>
>> were outside wasn't even the peak lunch time for people to fill that<br>
>> square; just imagine the level of attention, if we were there at the<br>
>> lunch time!<br>
><br>
> --<br>
> Don't panic.--HHGTTG, Douglas Adams<br>
> <a href="http://fivethirtyeight.com" target="_blank">fivethirtyeight.com</a>, <a href="http://3bluedudes.com" target="_blank">3bluedudes.com</a> Obama still moving ahead in EC!<br>
> <a href="http://www.obamapedia.org/" target="_blank">http://www.obamapedia.org/</a> Join us!<br>
> <a href="http://wiki.sugarlabs.org/go/User:Mokurai" target="_blank">http://wiki.sugarlabs.org/go/User:Mokurai</a> For the children<br>
><br>
<br>
<br>
<br>
--<br>
Don't panic.--HHGTTG, Douglas Adams<br>
<a href="http://fivethirtyeight.com" target="_blank">fivethirtyeight.com</a>, <a href="http://3bluedudes.com" target="_blank">3bluedudes.com</a> Obama still moving ahead in EC!<br>
<a href="http://www.obamapedia.org/" target="_blank">http://www.obamapedia.org/</a> Join us!<br>
<a href="http://wiki.sugarlabs.org/go/User:Mokurai" target="_blank">http://wiki.sugarlabs.org/go/User:Mokurai</a> For the children<br>
_______________________________________________<br>
Olpc-open mailing list<br>
<a href="mailto:Olpc-open@lists.laptop.org">Olpc-open@lists.laptop.org</a><br>
<a href="http://lists.laptop.org/listinfo/olpc-open" target="_blank">http://lists.laptop.org/listinfo/olpc-open</a><br>
</div></div></blockquote></div><br></div></div>