Wendy Stevens Nashville, The Best Defense is a Good Offense: White Paper from Avnet Electronics Marketing Details How to Manage Obsolescence

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Wendy Stevens Nashville Tennesee,  The Best Defense is a Good Offense: White
Paper from Avnet Electronics Marketing Details How to Manage Obsolescence


Wendy Stevens Franklin Tennesee

PHOENIX (BusinessWire EON) August 23, 2007 -- Avnet Electronics Marketing
Americas, a division of Avnet, Inc. (NYSE: AVT), has published a new white
paper, The Best Defense Is a Good Offense, which outlines a variety of tools
and services that enable customers to take steps to position their supply
chain to handle an obsolescence event - often before the device manufacturer
even makes the decision to discontinue a particular component.

 With the support of authorized distribution partners, OEMs can apply
advance market intelligence to the new product design process and plan for
the inevitability of obsolescence for both new and fielded product, thereby
minimizing disruption, added costs and production delays typically
associated with component obsolescence.

 "The goal is to assure customers have the information and time they need to
make sourcing decisions that maximize the sustainability of their systems,
instead of reacting to an end-of-life notification and making choices out of
desperation," said Bryan Brady, vice president, director Defense Aerospace
Business Unit for Avnet Electronics Marketing Americas.

 To download Avnet's white paper, The Best Defense Is a Good Offense, please
visit:

  bestdefense.pdf

 (Due to its length, this URL may need to be copied/pasted into your
Internet browser's address field. Remove the extra space if one exists.)

 About Avnet Electronics Marketing

 Avnet Electronics Marketing is an operating group of Phoenix-based Avnet,
Inc. (NYSE:AVT), a Fortune 500 company. Avnet Electronics Marketing serves
electronic original equipment manufacturers (EOEMs) and electronic
manufacturing services (EMS) providers in 73 countries, distributing
electronic components from leading manufacturers and providing associated
design-chain and supply-chain services. The group's Web site is located at

 About Avnet

 With more than 250 locations serving customers in 73 countries worldwide,
Avnet markets, distributes and adds value to the products of the world's
leading electronic component suppliers, enterprise computer manufacturers
and embedded subsystem providers. Additionally, Avnet brings a breadth and
depth of service capabilities, such as supply-chain optimization, logistics
solutions, product assembly, device programming, computer system integration
and engineering design assistance. For the fiscal year ended June 30, 2007,
Avnet generated revenue of $15.68 billion. Visit .
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